Email Template Builder

How this works: you'll build the template in your own email tool. This page gets every decision made first, so the building part goes fast (and your footer will already be written!).

Decision 1

Which email tool do you use?

This just labels your build sheet.

Using something else? (optional)

Decision 2

What goes at the top of every email?

Your logo or your name, clear on a phone.

How should your church name appear?

Where's your logo file? (optional)Look for the version with a clear or white background.

Decision 3

What colors and fonts will you use?

Match your website so every email feels like you.

What color goes behind your name at the top? Not sure of the code? Ask whoever looks after your website, or tap the color box to pick one.

What color are your buttons?

What font will your headings use?Georgia, Arial, and Verdana look right in every inbox.

What font will the rest of the email use?

Decision 4

What goes in the middle?

One column. It reads best on a phone.

Build a block for each of the five parts from The Anatomy of a Good Weekly Email. Then every week, you just fill them in:

A warm, human opening
One clear main thing
A short list of what's coming
One clear call to action
A warm close and a consistent footer

Decision 5

What goes in your footer?

The same details at the bottom of every email.

Church name

Street address

Service times

Phone or email

Social links (optional)

What will the unsubscribe line say?Your email tool adds the actual link, and it's required. This is the friendly sentence beside it.

Test it

Did your test email pass?

Send yourself a test and open it on your phone.

The payoff

Your Email Template Plan

A sketch of your layout, the build sheet to follow in your email tool, and your footer, ready to paste. Copy them or save it all as a PDF!

A sketch of your email

Your church name

A layout sketch. You'll build the real template in your email tool.

Your build sheet

Your footer, ready to paste